My career, in detail.

A walk through every role since 2007 — creative agencies, broadcasters, gambling, banks, retailers, drinks, and now AI. Where I started, where I've been, and what I'm building today.

Google + Dentsu
CurrentNovember 2025 - PresentUK · Remote

Google + Dentsu

Engineering Manager

Embedded directly with Dentsu (Japan's largest advertising agency) and Google Cloud teams to architect and deliver a greenfield production SaaS advertising platform. Owned technical leadership across architecture, security, and PCI DSS compliance; partnered with senior stakeholders at the customer to shape strategic technical direction and unblock delivery at risk.

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Customer-Embedded DeliveryStakeholder ManagementCompliance LeadershipCross-functional HiringRisk Mitigation
Antec Global LTD
CurrentFebruary 2024 - PresentUK · Remote

Antec Global LTD

Founder & AI Engineer

Founded independent AI consultancy delivering production agentic systems for strategic customers across PropTech, AgTech, and HR Tech — embedding with founding teams to ship end-to-end, from data annotation through model deployment on edge devices, with MLOps infrastructure for continuous training. Codified each engagement into reusable architecture, evaluation, and prompt-engineering playbooks.

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Founder MindsetGreenfield DeliveryCustomer EmbeddingPlaybook BuildingProduct Strategy
Diageo
4 yrsAugust 2021 - August 2025UK · Remote

Diageo

Engineering Manager

Role progression

Principal EngineerTechnical LeadEngineering Manager

Managed 40+ engineers across globally distributed teams with direct reports, conducting regular performance reviews, 1:1s, and career development sessions to drive team growth and retention.

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Team LeadershipHiring & OnboardingPerformance ManagementVendor GovernanceExecutive CommunicationCross-functional Leadership
The Times
2 mosJune 2021 - August 2021UK · Remote

The Times

Software Engineer

Drove front-end development for digital transformation initiative serving 2M+ daily readers, specialising in web performance optimisation and modern development practices. Delivered significant Core Web Vitals improvements across the platform.

Performance EngineeringQuality FocusCross-team Delivery
The Very Group
4 mosFebruary 2021 - June 2021UK · Remote

The Very Group

Principal Software Engineer

Led development of highly available, scalable enterprise solutions to replace existing Digital Customer Experience platforms serving 4M+ customers. Architected new microservices-based commerce platform with 99.9% uptime targets.

Architectural VisionScalability LeadershipTechnical Direction
Sky
3 mosNovember 2020 - February 2021UK · Remote

Sky

React Developer

Developed features for node/react mono-repo website serving 24M+ customers, creating bespoke React components using Adobe Spectrum design system for cross-team reusability and maintaining design consistency.

Cross-team CollaborationDesign System ThinkingQuality Engineering
Fresh Deals
2 yrsApril 2020 - April 2022UK · Remote

Fresh Deals

Engineering Founder

Founded and developed serverless PWA commerce platform with real-time price tracking, reviews, and deal notifications during the pandemic.

Founder MindsetProduct StrategySelf-direction
Lloyds Banking Group
1 yr 2 mosJuly 2018 - September 2019UK · Remote

Lloyds Banking Group

Lead Full Stack Developer

Provided technical leadership and mentorship to the engineering team, directing implementation strategies across multiple workstreams while conducting code reviews and establishing best practices. Led solution architecture decisions across the Financial Planning division, aligning technical roadmap with board-level IT strategy initiatives.

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Technical LeadershipMentoringRegulatory ComplianceCross-functional Coordination
The Virtual Assistant Ninja
2 yrs 10 mosMay 2017 - March 2020UK · Remote

The Virtual Assistant Ninja

Engineering Founder

Built SaaS platform with three products and eight distributed microservices supporting 1,000+ online retailers, successfully acquired by Hustle Got Real.

Founder MindsetProduct StrategyCustomer AcquisitionAcquisition Discipline
Bet365
1 yr 6 mosNovember 2015 - May 2017UK · Remote

Bet365

Full Stack Developer

Developed Client Side Sports UI across all platforms for the world's largest online gambling operator serving 45M+ customers globally. Helped lead re-write of legacy ActionScript to HTML5, mentored developers, and delivered performance improvements across the platform.

MentoringPerformance FocusCross-platform Delivery
Tombola
7 yrs 10 mosJanuary 2008 - November 2015UK · Remote

Tombola

Developer → Senior → Development Lead

Role progression

DeveloperSenior DeveloperDevelopment Lead

Directly managed 13 engineers, conducting performance reviews, career development, and regular 1:1s. Recruited, interviewed, trained and onboarded all direct reports, building a high-performing team from scratch.

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Team BuildingHiring & RecruitmentPerformance ManagementMentoringProcess DisciplineCareer Development
TH_NK
9 mosFebruary 2007 - November 2007UK · Remote

TH_NK

Javascript Developer

Contributed to various JavaScript-based projects for creative agency clients, developing and maintaining interactive client-side web applications with focus on user experience and cross-browser compatibility.

Client DeliveryCross-browser EngineeringQuick Iteration

Before that — education

Newcastle, Tyne & Wear · Cumbria · 1992 — 2007

2003 - 2007Newcastle upon Tyne

BSc Computing

Northumbria University

2:1
2001 - 2003Newcastle upon Tyne

BTEC National Diploma

Newcastle College

Distinction
Packhorse Inn
1997 - 2001Keswick, Cumbria

Assistant Manager

Packhorse Inn

Front-of-house management in a busy Lake District pub: cash reconciliation, staff hiring & training, customer escalations, and cellar operations to CAMRA standards.

Hospitality
1992 - 1997Keswick, Cumbria

GCSEs

Keswick School

11 A–C